This post comes from Dave Hale, CEO of Soshal Group. We are pleased to have Soshal Group as a sponsor at this year’s Social Capital Conference.
We’re Soshal Group – A digital agency that’s social by nature.
If you’re the kind of person who loves your brand, is ready to push your digital business further and faster than your competitors, and expects nothing short of brilliance from those you work with, it’s time to get Soshal.
We believe that the agency model is broken and are committed to finding solutions to fix it.
We architect exceptional opportunities for our clients, team, and community. Most importantly, we don’t work with brands; we work with the people behind them.
We’re not marketers, we’re digital business strategists.
Digital, social, and mobile extend well beyond the walls of the marketing department and touch every corner of a business’ operations. Soshal Group builds digital business strategies that scale across departments, regions, and continents.
Developing lucrative advertising programs for major sports franchises and media brands, working with post-secondary institutions to dramatically increase lead-generation, and helping global tech companies build a corporate structure that supports social at all levels are but a few of the challenges embraced by our team every day.
Content is King. But context RULES.
Thinking creatively is hard but thinking contextually is infinitely more challenging. Soshal Group has built a creative team that acts like artists but thinks like strategists.
We don’t produce videos; we dominate Facebook’s Edgerank to generate leads. We don’t build apps and websites; we build conversion portals through kick-ass UI design. We don’t make stunning info-graphics; we visualize data that can be consumed in less than five minutes. We don’t run campaigns; we execute brilliant strategies.
Thoughts, pixels, and code must work together.
Many agencies will employ software engineers and app developers but these people are often over-looked and under-utilized for their strategic talents. Soshal Group’s technologists work side-by-side with our strategists, designers, and media coordinators to build custom solutions that will achieve specific business goals for our clients.
Web, social, and mobile technology is constantly evolving and Soshal Group is committed to playing a critical role in developing industry-leading best practices through constant innovation and endless curiosity.
Meet Speaker Dave Hale of Soshal Group
Soshal Group’s own Dave Hale will be leading a session at this year’s Social Capital Conference on how to measure operational ROI on your social media efforts. Titled Making Dollars & Cents of Social Media, Dave’s session is targeted to marketers and communications professionals who want to learn how to track, measure, and analyze the tangible revenue a brand can earn through social media.
Dave is the founder and CEO of Soshal and was recently named one of Canada’s Top 20 Under 30 by Profit Magazine. You can follow Dave on Twitter (@DaveCHale) and follow Soshal on Twitter (@SoshalGroup) or visit the company website at www.soshalgroup.com.
If you’re interested in attending Dave’s session to learn how to measure the ROI out of your social media activities, register for the Social Capital Conference.
Social Capital Conference is taking place Saturday, July 26, 2014.